PURING 01 Richness Intensive Mask is a nourishing mask that provides intensive care for dry, frizzy, dehydrated, stressed, and chemically treated hair. It is ideal when you want to deeply nourish and hydrate the hair fiber after washing, boost its shine, and make detangling easier.

Key Benefits

According to the manufacturer, the mask revitalizes dry, treated, and stressed hair structures. It deeply nourishes and hydrates the hair fiber while also helping to protect it. After use, hair is said to be softer, more vibrant, and silky, with a smoother feel. The treatment also enhances shine and makes detangling easier.

The result is a comprehensive treatment focused on nourishment, hydration, softness, and easier styling of stressed hair.

Ingredients

• Key ingredients include avocado oil.
• The formula contains linseed oil.
• Carrot root extract is included.
• The fragrance combines lavender and fruity notes.
• INCI: Aqua (Water), Cetearyl Alcohol, Cetrimonium Chloride, Dipalmitoylethyl Hydroxyethylmonium Methosulfate, Zea Mays Oil, Parfum, Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone, Dipropylene Glycol, Benzyl Benzoate, Triethylene Glycol, Benzyl Alcohol, Propylene Glycol, Sodium Hydroxide, Linum Usitatissimum Seed Oil, Daucus Carota Sativa Root Extract, CI 14700, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Persea Gratissima Oil, CI 19140, Magnesium Chloride, Magnesium Nitrate, Ethylhexylglycerin, Lecithin, Tocopherol, Ascorbyl Palmitate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Citric Acid.

The PURING 01 Richness line formula combines avocado and linseed oil with carrot root extract.

Application and Dosage

• Apply the mask to hair after shampooing.
• Apply it to the lengths and ends.
• Comb through hair after application.
• Leave on for 3–5 minutes.
• Then rinse thoroughly.

The short processing time allows intensive treatment to be incorporated directly into your post-wash hair care routine.

Packaging and Volume

• Volume: 250 ml
• Product type: intensive hair treatment mask

About the Brand

PURING products are manufactured entirely in Italy. Its product lines are aimed at beauty salons and professional hair care specialists.

PURING thus delivers hair care created with a focus on professional use.