PURING 04 KeepColor Color Care Shampoo for colored hair is designed for colored and chemically treated hair. It helps preserve the intensity of cosmetic color and is ideal when you want to simultaneously add shine, hydration, and softness to your hair. The PURING range is also designed for professional hair care and beauty salons.

Key Benefits

The shampoo helps maintain and extend the longevity of cosmetic color. It enhances color highlights and gives hair an intense shine.

The formula provides deep hydration to the hair fiber and has nourishing, antioxidant, and regenerating effects. After washing, it leaves hair softer and silkier.

Colored hair receives care focused on color preservation, shine, hydration, and pleasant softness.

Ingredients

• Linseed oil and vitamin E in the form of tocopheryl acetate provide nourishing and moisturizing effects in the formula.
• The formula contains hydrolyzed wheat protein.
• Glycerin is included in the formula.
• The shampoo has a coffee fragrance.

The combination of key ingredients supports hydration and nourishment of the colored hair fiber.

Application and Dosage

Apply the shampoo to wet hair, massage it in, and then rinse thoroughly.

Packaging and Volume

• Volume: 300 ml
• Range: PURING 04 KeepColor

About the Brand

PURING product ranges are manufactured entirely in Italy. During development, the brand utilizes a specialized research and development team focused on selecting high-quality active ingredients.

The brand's products are designed for the needs of beauty salons and professional hair care specialists.

PURING combines Italian manufacturing with a professional focus and emphasis on the selection of ingredients and materials used.