Shiseido Expert Sun Protector Lotion SPF 30 provides high protection for both face and body against UVA and UVB radiation.

Key Benefits

• Protects skin against UVA and UVB radiation with SPF 30 protection factor.
• SynchroShieldRepair™ technology reinforces the protective film upon contact with heat, water, sweat and friction; this mechanism was evaluated in vitro.
• The protective film is able to reunify after minor disruption caused by movement or friction.
• A seaweed complex provided hydration for 4 hours in an instrumental test conducted on 10 volunteers.
• The Profense CEL complex is claimed by the manufacturer to help protect against light-induced damage and to prevent wrinkles and dark spots.
• In a clinical evaluation conducted on 31 women, a more even and radiant tone, smoother skin and a reduction in dark spots were observed after four weeks.
• The Shiseido Suncare range has been tested under dermatological supervision and is described as non-comedogenic.

You get high sun protection that combines an adaptive protective film with hydration and skin appearance care.

Ingredients

• Caring cosmetic ingredients account for 68% of the formulation.
• UV filters include octocrylene, ethylhexyl salicylate, butyl methoxydibenzoylmethane, diethylamino hydroxybenzoyl hexyl benzoate and titanium dioxide in nano form.
• A marine seaweed complex together with dipotassium glycyrrhizinate is intended to soothe dry and uncomfortably tight skin.
• Safflower extract supports skin firmness and density; its action was evaluated in vitro.
• Hypotaurine and the NatureSurge complex are used to help limit damage caused by air pollutants, based on an in vitro test.
• The formulation also contains glycerin, green tea extract, several seaweed extracts and tocopherol.
• The product is fragranced and contains limonene, linalool, citronellol, hexyl cinnamal, citral and geraniol.

The combination of UV filters and caring ingredients provides sun protection as well as care for dry or tight skin.

Application and Dosage

1. Shake the packaging thoroughly before use.
2. Before and during sun exposure, apply the lotion evenly and in sufficient quantity to both face and body.
3. Reapply at least every two hours and also after swimming, sweating or towel drying.

Regular reapplication helps maintain the stated level of protection during sun exposure.

Packaging and Volume

• The packaging contains 300 ml.

About the Brand

Shiseido was founded by Arinobu Fukuhara, who previously served as chief pharmacist at a naval hospital. The brand was established in 1872 in the Ginza district of Tokyo as Japan's first privately owned Western-style pharmacy. Its current mission is "Beauty Innovations for a Better World", and the S-QMS quality management system is also based on the principles of international quality management, including reference to ISO 9001.

Shiseido combines a history dating back to 1872 with a contemporary quality management system.