Key Benefits

The cream provides strong hold and gives the resulting style a high shine. It helps create straight, smooth hairstyles while also softening and taming naturally curly or wavy hair.

The product repels atmospheric humidity, helping to keep the created style intact.

You get strong hold with a shiny finish and the ability to style straight, curly, and wavy hair.

Ingredients

• Aloe vera provides softening and moisturising functions.
• Lanolin supports strong hold and shine.
• Coconut oil nourishes hair and adds shine.
• Beeswax creates a barrier against moisture loss and is attributed with antioxidant properties.
• Castor, sunflower, and almond oils are also part of the formula.

INCI: Aqua/Water/Eau, Lanolin, Caprylic/Capric/Stearic Triglyceride, Hydrogenated Rosin, PEG-40 Sorbitan Peroleate, VP/VA Copolymer, Cera Alba, Hydrogenated Castor Oil, Ricinus Communis Seed Oil, PEG-40 Hydrogenated Castor Oil, Cocos Nucifera Oil, Lanolin Cera, Phenoxyethanol, PEG-10 Soy Sterol, PEG-60 Almond Glycerides, Wheat Germ Glycerides, Helianthus Annuus Seed Oil, Prunus Amygdalus Dulcis Oil, Aloe Barbadensis Leaf Juice, Parfum, Benzyl Alcohol, Limonene, Citronellol, Geraniol, Linalool, Potassium Sorbate, Methylparaben, Ethylparaben, Propylparaben.

The formula combines styling ingredients with aloe vera, beeswax, and several nourishing oils.

Usage and Dosage

• Spread a small amount of cream evenly in your palms.
• Work it through damp or dry hair.

Packaging and Volume

• Content weight: 85 g (3 oz)

About the Brand

American Crew was founded in 1994 by hairdresser and stylist David Raccuglia. It was created as a professional salon brand focused on men and their hairdressers or barbers.

The range includes products for hair, body, shaving, skin, styling, and fragrance. The brand reports distribution in more than 30,000 salons, barbershops, and authorised retailers across 50 countries.

American Crew builds its focus on professional grooming and styling designed for men.