Mayar Cherry Intense by Lattafa Perfumes is a new unisex eau de parfum from 2024, falling into the oriental-vanilla category. This bold and sensual fragrance is designed for women and men who are not afraid of sweet notes with a darker, gourmand depth. Mayar Cherry Intense is a perfume full of contrasts – fresh, sweet, and seductively dark all at once, ideal for lovers of more expressive fragrance compositions.

Lattafa Mayar Cherry Intense Intense eau de parfum unisex is a bold, modern fragrance built on a juicy fruity impression with a darker, more sensual depth. It feels like a "gourmand" perfume in an elegant presentation: attractive, confident, and impossible to ignore, yet with the right application still wearable during the day. Its unisex character means it can adapt to your style – on one skin it may come across as more fruity and smooth, on another more spicy or woody, depending on skin chemistry and ambient temperature. The fragrance tends to be most interesting at the moment when its sweeter part merges with the warm base and creates a long-lasting trail. It suits those who want to make an impression without coming across as cheap or overly "sugary". It is a perfume that can be playful and elegant at the same time, which makes it easy to wear across a variety of occasions.

Application

For best results, I recommend applying Mayar Cherry Intense Intense to clean, moisturised skin – ideally after a shower, when the skin is ready to "lock in" the fragrance and extend its longevity. 1–2 sprays on pulse points (neck, wrists, behind the ears) are sufficient; if you are heading out for an evening, you can add one spray to the chest or into the hair from a distance (carefully, to avoid drying it out). Do not rub the fragrance, so as not to disrupt its natural development, and preferably avoid applying it directly to delicate light-coloured fabrics, where it may leave a mark. For the office or an ordinary day, opt for a more restrained application, as the "intense" character may gradually develop and intensify during the first few minutes. In cooler weather it feels warmer and cosier; in the heat it can become more pronounced, so a lighter application will be appreciated. The best impression is created when you use the perfume in moderation and let it speak for you.

Packaging

Lattafa is known for its impressive presentation, which looks great on a shelf as well as in a gift bag. The Mayar Cherry Intense Intense bottle is designed to feel luxurious while remaining practical – a quality atomiser is key, helping to dispense the perfume evenly and without unnecessary waste. To preserve quality, I recommend storing the fragrance away from direct sunlight and heat sources, ideally in a dry place at a stable temperature. If you frequently carry the perfume with you, make sure it is tightly closed to minimise the risk of evaporation or accidental spraying. Another advantage of EDP is that it lasts a long time, so it is worth storing the perfume in a way that prevents its character from changing over time. Thanks to the gift-worthy packaging, it is also an excellent choice when you want to delight someone without spending a long time deciding.

Composition

Eau de parfum (EDP) contains a higher concentration of fragrance ingredients than eau de toilette, and therefore typically offers greater longevity and a more pronounced trail. Fragrance compositions of this type are usually built on contrast: a juicy fruity opening gradually merges with a gently sweet, creamy, or warm heart, and everything is sealed by a stable base that lingers on the skin the longest. With "cherry" fragrances, you will often encounter the effect of cherry juiciness or syrup, balanced by ambery, woody, or lightly spiced elements so that the overall impression is not one-dimensional. The exact composition (INCI) may vary by batch and market, so always verify it on the product packaging; if you have sensitive skin, I recommend a patch test on a small area first. Avoid applying to irritated skin and keep away from eyes. The EDP concentration will give you the feeling of a "perfume that holds", without the need to reapply throughout the day.

• Top notes: strawberry, bergamot
• Heart notes: cherry, cocoa
• Base notes: vanilla, patchouli, amber

The opening notes of the fragrance unfold in a juicy spirit – the combination of sweet strawberry and sparkling bergamot creates a fruity, fresh opening that immediately captures attention. These notes soon transition into the heart of the fragrance, where rich and sweet cherry jam takes centre stage, complemented by darker, slightly bitter cocoa, lending the perfume a distinctly gourmand character. This phase feels intoxicating and seductive, yet never excessively heavy.

The base of the fragrance is built on sweet and creamy vanilla, warm amber, and earthy-sweet patchouli, which lend the perfume depth, longevity, and a sensual finish. Mayar Cherry Intense is a fragrance for those who love rich, sweet, and expressive compositions with an oriental touch. It is best suited for evenings, cooler days, or any occasion where you want to leave a sweetly unforgettable impression.

Additional Information

Mayar Cherry Intense Intense is perfectly suited for evening occasions, dates, social events, and days when you want to bring something bolder and more distinctly sensual to your style. Thanks to its unisex concept, it is suitable for anyone who enjoys fruity-gourmand fragrances with an elegant undertone, and who also appreciates a perfume that develops on the skin rather than staying at just the first sweet impression. If you like to switch fragrances according to your mood, this scent can serve as a "statement" piece in your collection – for when you want to be remembered. For a subtler effect, apply just one spray and let it blend with your natural presence; for a stronger impression, opt for layering on moisturised skin. When buying "blind", keep in mind that the intensity and overall impression depend on skin chemistry and environment. If you want a fragrance that combines juiciness with warm depth and leaves a lasting trail, this is a bullseye.