Max Factor Lasting Performance long-lasting foundation 100 Fair evens out skin tone and leaves a naturally looking, silky-matte finish. It is designed for those seeking a lightweight liquid foundation with a long-lasting finish; the manufacturer also describes it as suitable for sensitive skin. The formula additionally helps absorb excess sebum from oily skin.

Key Benefits

• Evens out skin tone with a natural-looking result.
• Provides a long-lasting finish.
• A touch-resistant system helps keep colour pigments on the face and reduce transfer onto clothing.
• A light to weightless texture does not burden the feel of the skin.
• Absorption of excess sebum promotes a silky-matte appearance.
• Non-comedogenic formula does not clog pores.
• The foundation is fragrance-free.

You get lightweight skin tone evening with a naturally matte result, designed for longer wear and touch resistance.

Ingredients

• Silicone components include cyclopentasiloxane, dimethicone and methicone.
• The formula contains talc.
• The foundation contains aluminum starch octenylsuccinate and silica.
• Declared pigments include iron oxides CI 77491, CI 77492 and CI 77499.
• The formula is non-comedogenic and fragrance-free.

The combination of a lightweight texture, pigments and excess sebum-absorbing ingredients supports an even and matte skin appearance.

Packaging and Volume

• Shade: 100 Fair
• Volume: 35 ml

About the Brand

The founder of Max Factor was born in 1872 in Łódź and later ran a hair and cosmetics supply shop in Russia. In 1914, he created Flexible Greasepaint, a foundation designed for film actors. The brand introduced its cosmetics line for the general public in 1920 and also credits itself in its history with introducing the term "make-up".

The founder's philosophy was to make glamour accessible to all women, not just Hollywood stars. Max Factor has been combining scientific development with professional make-up artistry for more than a hundred years.

The brand's long history is built on the combination of cosmetics development and the practical experience of professional make-up artistry.