Beauty Of Joseon Glow Deep Serum Rice + Arbutin is a brightening facial serum suitable for all skin types, particularly if you are dealing with a dull complexion, pigmentation spots, or uneven skin tone. It fits into an evening skincare routine, where it supports a brighter, fresher, and naturally radiant-looking complexion.

Key Benefits

• Helps care for pigmentation spots and uneven skin tone.
• Alpha-arbutin reduces melanin production in the skin and helps address the visibility of dark spots as well as an overall dull appearance.
• According to the manufacturer, regular use gradually supports a brighter complexion.

The serum combines care for colour unevenness with hydration, so the skin can appear brighter and fresher.

Ingredients

Rice water is rich in amino acids and minerals. The formula also contains alpha-arbutin, niacinamide, panthenol, hydrolysed jojoba esters, and Job's tears seed extract. The product is fragrance-free, alcohol-free, and is labelled as cruelty-free.

• INCI: Oryza Sativa (Rice) Bran Water, Water, Glycerin, Butylene Glycol, 1,2-Hexanediol, Dipropylene Glycol, Alpha-Arbutin, Niacinamide, Methyl Gluceth-20, Panthenol, Polyglycerin-3, Trehalose, Glyceryl Glucoside, Hydrolyzed Jojoba Esters, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Hydroxyethylcellulose, Xanthan Gum, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Arginine, Disodium EDTA, Sorbitan Isostearate, Glucose, Coix Lacryma-Jobi Ma-Yuen Seed Extract, Coptis Japonica Root Extract, Glycine Soja (Soybean) Seed Extract, Hordeum Distichon (Barley) Extract, Oryza Sativa (Rice) Extract, Sesamum Indicum (Sesame) Seed Extract, Triticum Vulgare (Wheat) Seed Extract, Vigna Radiata Seed Extract, Zea Mays (Corn) Kernel Extract.

You get a formula focused on hydration and a brighter complexion that contains no fragrance or alcohol.

Application and Dosage

Apply a few drops to clean hands, gently pat into the skin, and follow with a moisturiser. Use the serum as part of your evening routine only, as alpha-arbutin can be sensitive to light and heat.

• For sensitive skin, perform a 24-hour patch test before regular use.
• Do not touch the skin directly with the dropper to maintain product hygiene.
• Store in a cool, dark place away from direct sunlight.

Evening application combined with proper storage respects the sensitivity of alpha-arbutin to light and heat.

Packaging and Volume

• Volume: 30 ml

About the Brand

Beauty Of Joseon combines the traditions of the Korean Joseon dynasty with modern cosmetic formulations. It draws on the principles of Hanbang — traditional Korean medicine based on natural ingredients. The brand also takes inspiration from the encyclopaedia Gyuhap Chongseo, written during the Joseon dynasty by the scholar Yi Bingheogak.

The brand develops its products without animal testing and states that they have undergone repeated skin patch testing (HRIPT).

In its formulas, the brand thus combines traditional Korean principles with contemporary cosmetic development.