BMW M 1985 by BMW Fragrances is a fragrance for women and men, launched in 2025, belonging to the woody-aromatic fragrance family. This modern unisex fragrance was created by perfumers Alexandra Monet and Frank Voelkl as a tribute to 1985, the year the legendary BMW M division was founded. The composition blends fresh accords with elegant woods, creating a scent full of character, dynamism and timeless style. The opening unfolds with sweet fig, refreshing lime and resinous elemi, giving the fragrance an energetic and sophisticated start.

At the heart of the composition, a modern Clearwood accord intertwines with aromatic cypress and balsamic gurjan balsam. These fragrance notes bring depth, green freshness and an elegant woody character to the scent. The harmonious blend of resinous and woody accords creates a balanced fragrance composition that feels confident, modern and refined.

The sensual base notes feature cypriol (nagarmotha), smoky-woody guaiac wood and noble cedarwood. This combination leaves a long-lasting, elegant trail with pronounced woody depth and a subtly smoky touch. BMW M 1985 by BMW Fragrances is the ideal choice for women and men seeking a modern woody fragrance with aromatic freshness, a sophisticated character and inspiration from the world of performance, precision and automotive elegance.