Benefit BADgal BANG! Volumizing Mascara in the shade Rebel Brown is a brown mascara for buildable volume and optical lengthening. It is suitable for all lash types, including fine, thin, sparse, straight, short or downward-pointing lashes. It is also suitable for sensitive eyes and contact lens wearers.

Key Benefits

• Volume can be enhanced by applying additional coats.
• The lightweight formula does not weigh lashes down and helps keep them lifted.
• The waterproof formula is designed to resist smudging and flaking.
• The volumising effect lasted up to 36 hours in an instrumental test on 21 participants.
• After one week, in a self-assessment of 102 participants, 90% recorded dramatic volume, 94% instant lift and 92% lash lengthening.
• The tapered Big Slimpact! brush covers lashes from roots to tips and along the upper and lower lash line.

Ingredients

The formula contains lightweight aero-particles, panthenol known as provitamin B5, and beeswax, which helps build volume.

Official ingredients for the shade Rebel Brown: Aqua (Water), Cera Alba (Beeswax), Paraffin, Glyceryl Stearate, Butylene Glycol, Acrylates Copolymer, Candelilla Cera, Cera Carnauba, Steareth-21, VP/Eicosene Copolymer, Palmitic Acid, Polybutene, Stearic Acid, Phenoxyethanol, Steareth-2, Aminomethyl Propanediol, Caprylyl Glycol, Panthenol, Hydroxyethylcellulose, Silica Silylate, Tocopheryl Acetate, Disodium Phosphate, Sodium Phosphate and Polysorbate 60. The shade may contain CI 77491, CI 77492, CI 77499 and CI 77891.

The lightweight formula combines volume-building ingredients with a recipe designed not to weigh lashes down.

Application and Usage

• Sweep the brush in short strokes from roots to tips.
• Apply multiple coats for a more dramatic effect.
• The mascara can be applied to both upper and lower lashes.

The number of coats allows you to adjust the resulting volume to your desired intensity.

Packaging and Size

• Full size: 8.5 g (0.3 oz).

About the Brand

Benefit Cosmetics was founded in 1976 by twin sisters Jean and Jane Ford in San Francisco. Their original store was called The Face Place and was renamed Benefit Cosmetics in 1990. In 1999, the brand was acquired by the LVMH group. Benefit is built on a playful, fuss-free approach to beauty and the idea that cosmetics should make you feel good.

For you, this means cosmetics rooted in the brand's playful and fuss-free philosophy.