Aurum by Ajmal, launched in 2011, is a fragrance from the Aurum line created especially for women with refined taste. This perfumed jewel combines floral and fruity accords that will appeal to lovers of fresh yet elegant scents. Aurum is a carefully balanced composition suitable for everyday wear, yet it also has the power to highlight the uniqueness of special occasions. It enhances a woman's natural beauty and adds a touch of sparkle in every situation.

The opening notes of Aurum unfold with the freshness of raspberry and lemon, which immediately capture attention and evoke a sense of lightness and energy. At the heart of the fragrance lies a sophisticated harmony of fruity notes, sensual gardenia, radiant orange blossom, and intoxicating jasmine, complemented by a hint of delicate spice. These ingredients together create a rich and deep structure, where sweetness blends with floral elegance and a touch of spicy accent. The base notes then bring a velvety combination of powdery accords, creamy vanilla, soft musk, warm amber, and subtle woody nuances, completing the overall impression with long-lasting softness and sweet luxury.

Aurum by Ajmal stands out for its exceptional longevity, ensuring the scent lingers on the skin throughout the day. The fragrance projection is balanced, leaving a subtle yet recognizable trail without being overpowering. An ideal choice for daily wear in any season, it perfectly accentuates feminine charm in everyday moments as well as during festive occasions.