Shiseido Men Ultimune Power Infusing Concentrate is a facial serum developed for the specific needs of male skin. It is suitable for all skin types and can be used in both morning and evening routines, including after shaving.

Key Benefits

The serum provides up to 32 hours of continuous hydration. It helps reduce the appearance of fine lines, roughness and dryness, and promotes a healthy, fresh and energised-looking complexion. According to the manufacturer, it strengthens the skin's inner defences and helps it resist damage.

The light, fresh texture is non-sticky after application. The product is non-comedogenic and dermatologically tested. In a user test with 101 men, 91% of participants reported an improvement in skin texture after four weeks of use.

Your skin gains long-lasting hydration, a smoother appearance and lightweight care with no sticky feeling.

Ingredients

Triple Tsubaki Technology uses antioxidant extracts from Japanese camellia to support the skin's defences and address signs of ageing and fatigue.

• Extracts from the leaves, flowers and seeds of Camellia japonica
• Reishi extract, also known as Ganoderma lucidum, a source of antioxidants and polysaccharides for skin hydration and protection
• Peppermint extract designed to address excess sebum production
• Soft Shell Emulsification Technology developed to achieve a non-sticky texture

The combination of botanical extracts and emulsification technology supports hydration, skin defences and a pleasant application feel.

Usage and Dosage

Use the serum every morning and evening. Apply it after cleansing or after shaving, always before your moisturiser. Dispense two pumps and spread evenly over the face and neck.

Clear dosage instructions make it easy to incorporate the serum into your daily morning and evening routine.

Packaging and Volume

• Volume: 30 ml
• Product type: facial serum

About the Brand

Shiseido was founded by Arinobu Fukuhara in 1872 in the Ginza district of Tokyo as the first Western-style private pharmacy in Japan. The brand name is derived from the Chinese classic Yi Jing, also known as the Book of Changes. Its corporate philosophy has long combined art and science.

The SHISEIDO MEN range was first launched in Italy and Germany in 2003 and entered the Japanese market in 2004.

The men's range is backed by a brand with a history dating back to 1872 and a philosophy uniting art with science.