Living proof. Full Shampoo is a shampoo from the Full range designed primarily for fine, limp or thinning hair, adding volume and a fuller appearance without weighing it down. It is suitable for all hair types and textures, including colour-treated and chemically processed hair. The lightweight care is complemented by a fresh citrus fragrance.

Key Benefits

The shampoo removes sebum, sweat and styling product residue from hair and scalp. Its lightweight formula leaves no heavy residue that would weigh fine hair down, and helps deliver fullness, a smoother appearance, shine and easier manageability.

When tested together with the Full Conditioner, this combination delivered twice the volume compared to untreated hair. In a consumer study, improvements in hair texture and quality were recorded after three weeks of use.

The result is clean hair with greater volume and a fuller appearance without heavy build-up.

Ingredients

Sili-CLONE HairTech technology uses a sunflower-based surfactant. It mimics five properties of silicones: detangling, slip, smoothing, conditioning and shine.

• Silicone-free
• Sulfate-free, SLS- and SLES-free
• Vegan formula with no animal-derived ingredients
• Not tested on animals
• pH: 4.0–4.5

INCI: Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Sodium Methyl Cocoyl Taurate, Decyl Glucoside, Sodium Cocoyl Glycinate, Sunfloweroyl Methylglucamide, Maltooligosyl Glucoside, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Hydrogenated Starch Hydrolysate, Polyquaternium-47, Propylene Glycol, Sorbitan Laurate, Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Sorbeth-230 Tetraoleate, Acrylates/Beheneth-25 Methacrylate Copolymer, Fragrance/Parfum, Sodium Hydroxide, Sodium Benzoate, Hydroxyacetophenone, Limonene, Hexyl Cinnamal, Linalool, Citronellol.

The formula combines silicone- and sulfate-free care with technology focused on smoothness, shine and easier detangling.

How to Use

Apply the shampoo to wet hair, lather and rinse. Suitable for everyday use. For follow-up care, use Living Proof Full Conditioner.

The shampoo can be used on colour-treated, highlighted and balayage hair, as well as on hair that has undergone keratin treatment, perming, relaxing or straightening.

You can therefore incorporate this care into your regular routine, even with colour-treated or chemically processed hair.

Size and Volume

• Volume: 1000 ml

About the Brand

The Living Proof story began in 2005, founded by Dr. Bob Langer together with hair stylists and biotechnology scientists from MIT. The brand holds more than 120 worldwide patents, over 450 developed formulas and more than 200 awards.

Living Proof products are backed by the collaboration of hair stylists and biotechnology scientists, supported by extensive formula development.