L'Oréal Elseve Glycolic Gloss 5 Minute Lamination is a rinse-out treatment for dull hair that you want to give a more pronounced shine and smoothness. The product is used after shampoo and conditioner and works in 5 minutes.

Key Benefits

The treatment laminates and smooths the hair cuticle. The manufacturer states that the 17% Gloss complex penetrates the hair fibre thanks to its specific pH, and that the transformation can last up to 10 washes.

An instrumental test demonstrated double the shine. In a consumer test, 80% of participants stated that the product leaves hair looking healthier and shinier after each use. The same proportion of participants noticed smooth hair. The test was conducted on 190 women after three weeks of use.

The five-minute treatment combines cuticle smoothing with more pronounced shine and a smoother appearance for dull hair.

Ingredients

The product contains a 17% Gloss complex with glycolic acid. Its fragrance includes notes of grapefruit, jasmine and cedarwood. The product carries a "Not tested on animals" label.

• INCI: Aqua/Water/Eau, Cetearyl Alcohol, Behentrimonium Chloride, Amodimethicone, CI 77891/Titanium Dioxide, CI 17200/Red 33, CI 19140/Yellow 5, Mica, Hydroxycitronellal, Phenoxyethanol, Trideceth-6, Limonene, Benzoic Acid, Linalool, Isopropyl Alcohol, Potassium Hydroxide, Cetrimonium Chloride, Hexyl Cinnamal, Glycolic Acid, Parfum/Fragrance

You get a hair treatment with glycolic acid and a fragrance combining citrus, floral and woody notes.

Use and Dosage

• Apply to wet hair after shampoo and conditioner, focusing mainly on the lengths and ends.
• Leave on for 5 minutes, then rinse thoroughly.
• If contact with eyes occurs, rinse immediately and thoroughly with plenty of water.

In five minutes, you can add a rinse-out step focused on lengths and ends to your regular hair washing routine.

Packaging and Volume

• Volume: 200 ml
• The packaging is labelled as sustainable.

About the Brand

The history of L'Oréal began in 1909, when it was founded by chemist Eugène Schueller. The original company was called Société Française des Teintures Inoffensives pour Cheveux. The name of Schueller's first hair dye, L'Auréale, became the basis for the later name L'Oréal, which the company adopted in 1939.

L'Oréal Paris states that since 1989 it has not tested its products or ingredients on animals and develops alternative safety assessment methods.

The brand builds on a history that began with the development of hair dye and dates back to 1909.