Sol de Janeiro Brazilian Joia™ Strengthening + Smoothing Conditioner is a rinse-out conditioner for damaged fine to medium hair. It is particularly suited for straight, wavy or curly hair prone to dryness, frizz or split ends, and is also suitable for colour-treated hair.

Key Benefits

A blend of Brazilian ingredients delivers hydration without unnecessary weight. At the same time, it leaves hair scented with the Cheirosa 62™ fragrance.

A clinical study of the combined use of the Brazilian Joia™ shampoo and conditioner as directed reports 58% repair of damage after one use, 71% frizz reduction for 8 hours, and sealing of 76% of split ends.

Used together with the matching shampoo, you get care targeting damage, frizz and split ends.

Ingredients

• SOL Seal Technology™ uses plant-based keratin microcapsules that bind to damaged areas of the hair and help seal split ends.
• Highlighted ingredients include Brazilian nut oil, coconut oil, cupuaçu butter and buriti oil.
• The product is vegan, cruelty-free and gluten-free.
• Free from sulphate cleansing agents, parabens, phthalates, mineral oil, formaldehyde and formaldehyde-releasing agents.
• The Cheirosa 62™ fragrance combines pistachio and almond, heliotrope and jasmine petals with vanilla, salted caramel and sandalwood.

The formula combines plant-based oils and butters with technology targeting damaged areas of the hair.

Use and Application

After washing, apply the conditioner evenly from mid-lengths to ends, then rinse out. Avoid the roots to prevent unnecessary weighing down of the hair.

The product is safe for colour-treated hair. For keratin-treated hair, a strand test is recommended first, or consult a hairdresser before use. The product contains Brazilian nut oil and the manufacturer advises that it contains nuts.

Correct application to the lengths and ends focuses care on damaged areas without weighing down the roots.

Packaging and Size

• Size: 295 ml
• Both the bottle and cap can be returned for recycling at Pact Collective collection points.

About the Brand

Sol de Janeiro has been active since 2015. Its name refers to the "January sun", which reaches its highest point during the Brazilian summer. The brand states that it has excluded more than 100 cosmetic ingredients from its formulas, including parabens, selected phthalates, sulphate cleansing agents, talc, triclosan and triclocarban.

The brand works with a clearly defined list of ingredients it does not use in its formulas.